Final Digipak

This is my digipak, at first I produced a very rough and basic draft, I then showed this to a focus group. The focus group told me that the quality and colour of the photo's was poor and that they were in need of editing and the overall appearance needing tweeking and refining. Above is the result of my alterations. My first draft was unfortunately lost and so unable to be posted on my blog.

I spent some time researching digipaks and what other people have done in order to make them effective and desirable. Here is some of what I looked at:

final advertising posters

I have created this for my advertising poster, I will now show this to a couple focus groups for feedback and decide from there whether it requires any alterations or not.

These are some of the photos that I took and edited for use on my poster and digipak, I edited them to be in black and white as I wanted my ancillary task to be consistent with my music video.

I looked at some real advertisment posters for new albums for a basic understanding and inspiration for what I wanted to do.